In the fast-paced world of real estate, it’s crucial to have an efficient customer relationship management (CRM) system to streamline your workflow and maximize your productivity. With so many options available, it can be overwhelming to choose the best CRM for real estate that meets your unique needs.
In this article, we’ve rounded up the top 10 CRMs for real estate, including their key features, pricing, and benefits. Whether you’re a solo agent or a large brokerage, there’s a CRM on this list that’s perfect for you.
1. Top Producer
Top Producer is a popular CRM for real estate that offers a comprehensive suite of tools to manage your contacts, listings, and transactions. Its intuitive interface and customizable templates make it easy to create marketing campaigns and track your leads.
Top Producer offers a variety of pricing plans, ranging from $40 to $250 per month, depending on the features you need. The higher-tier plans include additional features such as lead routing, automated drip campaigns, and transaction management.
2. Follow Up Boss
Follow Up Boss is a CRM built specifically for real estate teams that want to streamline their lead management. With features like lead capture, automated follow-ups, and lead routing, Follow Up Boss helps you convert more leads into clients.
Follow Up Boss offers three pricing plans, starting at $69 per month. The higher-tier plans include additional features such as team collaboration, advanced reporting, and integrations with other real estate tools.
3. Real Geeks
Real Geeks is a CRM that offers lead generation tools, website design, and lead management all in one platform. With Real Geeks, you can create custom landing pages, track your website visitors, and manage your leads from one central location.
Real Geeks offers two pricing plans, starting at $249 per month. The higher-tier plan includes additional features such as Facebook advertising and a mobile app.
4. Wise Agent
Wise Agent is a user-friendly CRM for real estate that helps you manage your contacts, automate your follow-up, and close more deals. With its intuitive interface and customizable workflows, Wise Agent makes it easy to stay organized and productive.
Wise Agent offers three pricing plans, starting at $29 per month. The higher-tier plans include additional features such as transaction management, lead routing, and integrations with other real estate tools.
5. Zoho CRM
Zoho CRM is a cloud-based CRM that offers a suite of tools for managing your contacts, sales, and marketing. With Zoho CRM, you can automate your workflows, track your leads, and analyze your performance.
Zoho CRM offers a variety of pricing plans, ranging from $12 to $100 per user per month, depending on the features you need. The higher-tier plans include additional features such as advanced analytics, sales forecasting, and integrations with other Zoho apps.
6. LionDesk
LionDesk is a CRM that offers a variety of features to manage your leads, automate your follow-up, and close more deals. With its easy-to-use interface and customizable workflows, LionDesk helps you stay organized and focused.
LionDesk offers three pricing plans, starting at $25 per month. The higher-tier plans include additional features such as text messaging, video email, and lead routing.
7. HubSpot CRM
HubSpot CRM is a free CRM that offers a suite of tools for managing your contacts, sales, and marketing. With HubSpot CRM, you can track your leads, automate your workflows, and analyze your performance.
HubSpot CRM also offers a variety of paid plans, starting at $45 per user per month. The higher-tier plans include additional features such as advanced analytics, sales forecasting, and integrations with other HubSpot apps.
8. Contactually
Contactually is a CRM that is designed to help real estate agents build stronger relationships with their clients. With its intuitive interface and customizable workflows, Contactually helps you stay top-of-mind with your clients and prospects.
Contactually offers two pricing plans, starting at $59 per user per month. The higher-tier plan includes additional features such as team collaboration, automated follow-up, and analytics.
9. Propertybase
Propertybase is a CRM that is designed specifically for the real estate industry. With its comprehensive suite of tools, Propertybase helps you manage your listings, contacts, and transactions all in one platform.
Propertybase offers a variety of pricing plans, starting at $500 per month. The higher-tier plans include additional features such as lead routing, automated marketing, and transaction management.
10. Salesforce CRM
Salesforce CRM is a cloud-based CRM that offers a suite of tools for managing your leads, sales, and marketing. With its powerful analytics and customizable workflows, Salesforce CRM helps you scale your real estate business.
Salesforce CRM offers a variety of pricing plans, starting at $25 per user per month. The higher-tier plans include additional features such as advanced analytics, lead routing, and integrations with other Salesforce apps.
Conclusion
Choosing the best CRM for real estate can be a daunting task, but with the right tools and features, you can streamline your workflow and improve your productivity. Consider your unique needs and budget when choosing a CRM, and don’t be afraid to try out a few options to find the perfect fit for your business.